I think sneak previews are to create "buzz"

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Posted by Sciencegrrl at pool-151-203-91-158.bos.east.verizon.net on August 17, 2001 at 22:01:09:

In Reply to: The new movie, a question for all board users posted by Balto17 on August 17, 2001 at 19:32:47:

I don't know from $h&^, but I think the idea of sneak previews is to
create "hype" aka "buzz" so people who go tell other friends how the
film ROCKS!!!

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