Posted by Rosie55 at 12.41.160.162 on May 21, 2002 at 14:31:35:
In Reply to: Have music videos transcended being commercials? posted by Hibernian Psycho on May 21, 2002 at 14:13:47:
: Granted, in the case of MTV vids, they can most definitely be seen as commercials... they work at 'getting the name out' for the artist in question. Still, TRL fans will clamor to see the new Backstreet Boys video, and rock fans are the same with rock videos. Directors themselves have created some pretty artful four-minute shorts which could hardly be dismissed as commercials... has anyone any thoughts on the subject?
: (Sorry, I can be VERY inarticulate)
Ever seen a TOOL video??
I cant be sure its not just Tool but they are a great example..
The videos Tool puts out are not only intoxicating visual accompaniments to their music, they all have messages or are made to invoke an emotion. The band itself admits to creating "something more" with every video. The videos are intended to make you think differently..
Therefore yes, they have transcended comercials.
ps-good topic